The Reverse-Engineering System
by Kristoffer Solgren

Reverse-engineer what works.Then build it with AI.

I'm the founder of Sunbranch Media. We build media brands that run on AI systems, at 90%+ margins and faster than anyone we know. In a private community I teach everything from over two years of doing it full-time.

One email a week: a reverse-engineering of something that works. Unsubscribe in one click. Privacy

Not a course

A founder showing the systems he runs.

No theory and no recycled guru playbook. The same systems we use to run Sunbranch Media, shown while they run.

The systems we actually run

How we find what already works, package it, produce it with AI and ship it to every platform. With the numbers and the costs.

Built in public

I'm building a holding company of media brands in the open. You see what works, what flops and what it costs, while it happens.

A partner who wants you to win

We hire from the community and partner on brands: ours, or one you've started. Our systems, distribution and monetization behind you.

How you get in

Three steps. No course fee.

1

Join the waitlist

Today. I send you one question: what are you building? Every reply gets answered.

2

Doors open

You join with any paid Lovable plan through our partner link. That is the only cost.

3

You're in

Skool invite, the full system, live breakdowns and a real shot at building a brand with Sunbranch Media.

Why it is free: Lovable pays us a commission when you start a plan through our link. That pays for the community.
The newsletter

One reverse-engineering a week.

Short, concrete and about money. Every issue takes one thing that works apart.

Money

How an app reached $X MRR

What it charges, where its customers come from, and the marketing you can copy.

Format

A viral format → a product

Why the format spreads, and how to turn that attention into something people pay for.

Get on the list before doors open.

One email a week: a reverse-engineering of something that works. Unsubscribe in one click. Privacy